The FTC’s New Rule on Fake Reviews: Implications for Affiliate Marketers
The Federal Trade Commission (FTC) has recently announced a groundbreaking rule aimed at combating fake reviews and testimonials dubbed “the final rule”. “By strengthening the FTC’s toolkit to fight deceptive advertising, the final rule will protect Americans from getting cheated, put businesses that unlawfully game the system on notice, and promote markets that are fair, …
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