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In the competitive world of gold trading, even small businesses with limited resources can achieve remarkable growth with the right strategies. I was recently referred to a two-man operation in the East Midlands, a gold buying and selling business that had ambitions to scale up. Despite their tight budget, I saw tremendous potential to improve …
When a niche news and media site approached me with concerns about their declining traffic, it was clear that a comprehensive strategy was needed to turn the situation around. Upon reviewing their content and historical performance, it became evident that their “evergreen” and “hero” content—once the pillars of their success—had grown stale. These critical pieces …
Read more “Reviving a Niche News Site: A Roadmap to Doubling Traffic in 7 Months”
A UK-based jewellery retailer approached us with a clear objective: to dominate the gold jewellery market online. Despite having decent metrics, the site was struggling to gain significant traction in search results. The problem? A lack of proper online optimization and quality content. Recognizing the potential for growth, we embarked on a two-month content escalation …
When this ambitious startup first approached me, they were in the early stages of building their online presence. They needed a solid SEO plan and structure to lay the foundation for future growth. I crafted a strategy for them, which they diligently implemented, leading to steady growth over the next six months. However, as their …
Read more “Scaling a Startup to New Heights: A Comprehensive SEO, PPC, and CRO Strategy”
I often like working with small businesses. Some of my SEO friends get horrified when I tell them I like taking on £500 a month clients – fact is you CAN make an impact. If you are doing it right. It has to be the right business in the right niches / locations. Here’s one …